Senior Manager, SMB, North America

Team: Sales - NA Mgmt

Location: Atlanta, GA - Remote

Commitment: Full-Time

Workplace Type: hybrid

Role Outcomes:

• Commercial Velocity & Quota Attainment: Achieve and exceed regional revenue targets by leading a team of AEs each managing an $800k–$1.1M ARR quota, closing 32–44 transactions annually ($10k–$30k average ARR) with sub-30-day deal velocity.

• Operating Architecture & Team Scale: Design and implement the GTM operating model, rep onboarding playbooks, and territory guardrails to get new cohort hires productive within 60 days before scaling headcount.

• AI Operational Productivity: Embed Level 2–3 AI sales workflows across the team (AI prospecting research, message personalization, Gong call summarization, Salesforce auto-logging) to maximize activity velocity without administrative burnout.

• Talent Development & Leadership Pipeline: Recruit, coach, and retain top early-career closing talent, establishing the Velocity AE track as Sonatypes premier internal GTM talent launchpad.

Responsibilities:

Daily Responsibilities

Lead daily/weekly pipeline generation, deal inspection, and active deal coaching cadences across the Velocity AE cohort.

Inspect CRM hygiene, forecast accuracy (Clari/Salesforce), and funnel conversion metrics across all deal stages.

Coach reps on conducting autonomous technical product walk-throughs (Sonatype Firewall and Repository) without SE partnership.

Strategic Responsibilities

Partner with RevOps and Sales Leadership to define non-overlapping regional/vertical territories and discounting authority guardrails.

Build and refine outbound sales playbooks, leveraging AI generation tools to scale personalized outreach across target accounts.

Analyze deal velocity data to identify high-converting buyer triggers and streamline the sub-30-day transactional close motion.

Cross-Functional Responsibilities

Partner with Enablement to design role-specific onboarding certifications and continuous learning paths for early-career sellers.

Collaborate with Marketing and RevOps on targeted outbound campaigns and lead routing rules.

Feed real-time field insights to Product Marketing regarding buyer objections, competitive moves, and feature requests.

We’re looking for more than a sales manager, we want a true coach, talent builder and commercial operator who gets genuine satisfaction from making sellers better.

We’ll prioritise leaders from software supply chain security, SCA, AppSec, DevSecOps, developer tooling and adjacent cybersecurity markets who already understand our buyers, competitive landscape and technical sales motion.

You’ll be hands-on with pipeline, deals, Gong calls, outbound execution and rep development, while using AI to remove friction and accelerate productivity.

Most importantly, we want a builder who can turn this team into both a high-velocity revenue engine and one of Sonatype’s strongest internal talent pipelines. If you want to build the team people want to join and develop the sellers our competitors wish they could hire, we want to hear from you.