Social Video, Jr. Creative Strategist

Department: Snowball

Location: United States (remote)

Employment Type: FullTime

Social Video, Jr. Creative Strategist

Full-Time | Remote, US | $75K–$95K USD

Company Overview

Were scaling the best YouTube agency in the world.

Weve assembled a crazy-talented group of YouTube strategists and creative minds whove collectively generated over 110 billion views and shaped how YouTube works today. Our founder, Ryan Hashemi, spent seven years building Jubilee Media into a 14-million-subscriber, 5-billion-view powerhouse with four Emmy nominations, and trained the person who now runs MrBeasts studio.

Learn more about Ryans journey [here]

Now were helping the worlds biggest brands crack the code on YouTube and make content that people actually want to watch at scale.

We lead YouTube creative and content programming as a strategic channel. We staff and train in-house YouTube teams for clients, hiring video producers, editors, and strategists, and build long-form and short-form storytelling systems designed to compound over time. The result: content that earns millions of views, builds loyal audiences, and drives conversions.

How We Hire

We dont screen for pedigree or platform experience. We evaluate individual superpowers, high agency, curiosity, learning velocity, and the ability to do exceptional work.

Our team includes SVP-level Condé Nast alumni working alongside self-taught YouTube strategists. Weve got a flat culture and believe a good idea can come from anywhere.

For this role specifically, were less interested in whether youve already held the title Creative Strategist and more interested in how quickly you learn, how deeply you think about content, and whether youre the kind of person who sees something that needs to get done and makes it happen.

The Role

Were looking for a highly curious, organized, and creatively driven Short-Form Creative Strategist to help us scale the short-form content we create for some of the worlds biggest brands.

This is an ideal role for someone early in their career who is obsessed with content, audience attention, and understanding why people watch what they watch.

Youll initially focus heavily on turning long-form YouTube content into strategically optimized short-form cutdowns. Youll learn how to identify the strongest moments from a long-form video, translate those moments into clear creative briefs, work with editors through revisions, and optimize each piece specifically for short-form platforms.

The goal is not for you to stay there forever.

As you master our approach, youll take increasing ownership of client work and expand into original short-form strategy, creative research, content ideation, and broader channel strategy.

Were looking for someone we can teach aggressively, give meaningful ownership to quickly, and grow into an exceptional creative strategist.

What Youll Own

Short-Form & Cutdown Strategy

• Watch and analyze long-form YouTube content to identify the strongest opportunities for short-form cutdowns

• Determine which moments, narratives, hooks, and ideas are most likely to earn attention in a short-form environment

• Turn those opportunities into clear, actionable creative briefs for editors

• Provide direction around structure, hooks, pacing, storytelling, framing, and short-form optimization

• Review editor cuts and give thoughtful, specific feedback through multiple rounds of revisions

• Own cutdowns from initial concept through near-final approval

• Develop enough strategic judgment over time to independently run the cutdown process for individual clients

Creative Research & Strategy

• Research short-form trends, formats, creators, competitors, and emerging audience behaviors

• Source relevant examples and references to inspire client work

• Study why certain pieces of content earn attention and translate those insights into actionable creative decisions

• Support the development of original short-form content strategies

• Contribute ideas for how brands can grow attention organically across social platforms

• Gradually take on broader creative strategy and original content development as you grow in the role

Content Ownership & Execution

• Manage your assignments and creative workflows in Asana

• Coordinate with editors and creators to keep work moving

• Track deliverables, timelines, revisions, and outstanding feedback

• Follow up proactively when something is at risk of slipping

• Make sure briefs, edits, feedback, and final deliverables are organized and accounted for

• Take ownership of the work rather than waiting for someone else to tell you what needs attention

What Were Looking For

Were much more interested in how your brain works than how many years youve been doing this.

You might be a recent graduate, someone with a year or two of agency or media experience, a creator looking to move into strategy, or someone coming from a completely different creative or analytical background.

What matters most is that you are:

• Crazy curious. You naturally ask why something works, why people pay attention, why one intro performs better than another, or why an audience behaves the way it does.

• A fast learner. You can absorb a new framework, apply feedback quickly

Compensation & Benefits

• US compensation: 75,000–95,000 USD, depending on experience

• Health & vision benefits

• 401(k) for eligible US employees

• Fully remote

• Direct mentorship from Snowballs senior creative strategy team

• Significant opportunity to grow into broader creative strategy, research, and client ownership

• Ground-floor opportunity at a fast-growing company

Our Values

• Work hard, learn harder

• Be effectively proactive

• Overdeliver for clients

• Be kind by being clear

• A+ players only