Customer Lifecycle Automation Specialist

Team: Customer Experience

Location: Vilnius, Lithuania, Kaunas, Lithuania

Commitment: Full time

Workplace Type: hybrid

What you’ll do @ Omnisend:

Build and optimize automated lifecycle flows across customer lifecycle stages

Design clear automation logic (triggers, conditions, delays) based on user behavior and product usage

Create and manage transactional communication tied to key user events;

Own the lifecycle communication shift to AI-driven personalization, tailoring lifecycle messages to each user, not just to segments.

Implement segmentation using user attributes and behavioral data;

Collaborate closely with product and data teams on events, triggers, and segmentation;

Collaborate with design and content teams to create high-performing assets;

Own reporting of automated lifecycle flows

Qualifications:

3 – 5+ years of experience in lifecycle / CRM / email automation marketing with a track record of driving measurable results

Solid understanding of user attributes, behavioral events, and segmentation

Hands-on experience building and managing automated workflows

Familiarity with AI automation tools, API integrations, or light scripting/coding.

Ability to connect data across tools and think in terms of systems and workflows

Analytical mindset with strong attention to detail and data accuracy

Strong communication and collaboration skills;

Experience in SaaS environment is a strong advantage

What we offer in return:

Gross salary starting at 3300 EUR/month;

Quarterly salary reviews

An unlimited learning budget for self-improvement complying with the best interest of Omnisend

Private health insurance

Unlimited access to psychotherapy

Flexible working hours and remote work possibilities

Workstation budget

Personalised work anniversary gifts, such as house cleaning, spa treatments, international flights etc.

Working methods and best practices inspired by the best tech companies in Silicon Valley

Senior colleagues (over 70%) enable us to have a high-performing, productive environment where your growth will accelerate

Attractive workations and team-led team-building events