Field Marketing Executive

Department: Go-to-Market

Employment Type: Permanent

Location: London, UK, Remote, UK, Remote

Key Responsibilities

• Event planning and delivery – own end-to-end delivery of Colibri and partner (AWS, Microsoft, Databricks) events, including webinars, roundtables, conferences and sponsorships: venue sourcing, logistics, budget management and on-site hosting.
• Attendance generation – build and execute invitation campaigns, partner co-marketing activity and targeted prospect lists to drive registrations and maximise show-up rate.
• Post-event conversion – run a disciplined follow-up cadence, book meetings and work closely with the sales team to convert attendees into pipeline.
• CRM marketing – build segmentation, campaigns and nurture flows in CRM systems, maintaining accurate data to support attendance generation, follow-up and reporting.
• Reporting and continuous improvement – track attendance, conversion and pipeline sourced from events, feeding insights back into event strategy and budget allocation.

Skills, Knowledge and Expertise

• Proven track record planning, organising and hosting events – conferences, roadshows, exhibitions or client hospitality.
• Experience driving attendance and registrations for in-person and virtual events, using invitation and follow-up campaigns.
• Broad event and client-facing experience; a background outside B2B technology is welcomed – hospitality, professional services or agency experience is equally relevant.
• Experience working closely with sales or SDR functions to convert leads into booked meetings.
• Highly organised, with the ability to manage multiple events and supplier relationships simultaneously.
• Confident and personable, comfortable hosting and engaging senior stakeholders face to face.
• Relentless follow-up discipline and a conversion-focused, closer mindset.
• Commercially minded, understanding events as a pipeline-generation activity rather than delivery for its own sake.

• Experience using a CRM (e.g. Salesforce, HubSpot) for campaign management, segmentation and data hygiene.
• Experience operating within a PE-backed, high-growth or fast-changing business.

Benefits

• Remote-first working with flexibility around customer needs.
• Exclusive access to AWS & Databricks certifications, training, and partner tools. 
• A collaborative culture of technical excellence and continuous learning. 
• Competitive salary and long-term growth opportunities.