Influencer Marketing Specialist - Freelance, Remote

Department: Specialized Roles

Employment Type: Full Time

Location: Taguig City, Metro Manila, Philippines, Remote

The Impact you’ll make

• Identify TikTok and Instagram influencers whose content, aesthetic, and audience align with the brands skincare-forward, inclusive identity
• Ensure sourced talent reflects a diverse range of skin tones and is not skewed toward any single age group
• Continuously scan platforms to stay ahead of emerging, relevant creators

• Apply consistent vetting criteria across every lead: engagement quality, audience fit, content-style fit, and brand safety
• Exercise judgment on aesthetic and audience alignment — this is not a follower-count-only exercise
• Flag any red flags or brand-safety concerns before a lead moves forward

• Maintain clean, organized tracking sheets in Excel/Google Sheets logging handle, platform, follower count, engagement rate, content style notes, contact info, and status
• Keep records accurate and current so the internal team always has a reliable view of pipeline health
• Use formulas and filtering to keep large volumes of leads easy to sort and act on

• Research adjacent and complementary brands whose follower base or influencer pool could be a good hunting ground for additional on-brand talent
• Bring forward new sourcing angles and creator pools as the pipeline matures

• Assist with early-stage outreach coordination once leads are approved
• Deliver weekly reporting on qualified leads sourced and overall pipeline status

Skills, Knowledge and Expertise

• Proven experience sourcing or researching influencers/creators on TikTok and Instagram
• Demonstrated proficiency in Excel or Google Sheets (formulas, filtering, clean data entry)
• Experience maintaining detailed, organized tracking or reporting systems
• Full-time availability, Monday–Friday, 9:00 AM–5:00 PM EST
• Reliable internet connection and a quiet, professional home-office setup

• Technical Skills
  • Fast, confident navigation of TikTok and Instagram for content and creator research
  • Strong Excel/Google Sheets skills, including formulas and filtering
  • Ability to evaluate engagement metrics and distinguish authentic engagement from inflated numbers
• Soft Skills
  • Sharp eye for aesthetic and audience fit — you can feel whether a creator matches a brand, not just measure it
  • Highly organized and detail-oriented, with a genuine pride in tracking hygiene
  • Strong independent judgment and decision-making under light supervision
  • Clear, proactive communicator, especially when flagging leads or reporting pipeline status
  • Comfortable working autonomously in a fast-paced, remote environment

• Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
• Internet speed of at least 40MBPS
• Headset with an extended mic that has noise cancellation and a webcam
• Back-up computer and internet connection
• Quiet, dedicated workspace at home

• Youre genuinely active on TikTok and Instagram — you actually spend time in these apps and have a real feel for content trends and creator quality, not just a professional obligation to check them
• You take pride in clean, error-free spreadsheets and get satisfaction from a well-organized tracking system
• You have a natural interest in beauty, skincare, or inclusive beauty representation (a strong plus, though not required)
• You think critically about audience fit and brand alignment rather than defaulting to follower count as the main signal
• Youre self-directed, reliable, and comfortable owning a process end-to-end with minimal hand-holding

• Remote position
• Must have a reliable internet connection and a quiet workspace
• Required to provide own computer with Intel Core i5 or something similar or higher operating system

• 40 hours per week
• Monday to Friday 9:00 am to 5:00 pm EST 

• $7 per hour
• No benefits package included

Benefits