Marketing Specialist, Content Creator

We are seeking an individual to take charge of our content creation and marketing for the M OBrien Group. We are an exciting, growing business in the construction industry with an emphasis on our excellent team of people.

The role with involve:

• Arranging and carrying out site visits to film and photograph our teams and equipment in action. (Bring your work boots)

• Editing and posting of content across our social channels and website.

• Generating content campaigns for key industry calendar events.

• Product photography/ spec sheet creation for new equipment.

• Assisting the commercial teams by creating collateral material digital and for print.

• Proofing and bringing presentations in line with brand guidelines.

• Email Marketing: Design, execute, and manage engaging email campaigns (newsletters, information emails, promotions, etc.)

• Liaise with the teams to document good news stories that can be case studied and posted.

• Monitor website performance, SEO metrics, social media analytics, and email campaign results to assess effectiveness and suggest improvements.

• Support with event planning.

• Conduct follow up customer satisfaction surveys to relay feedback to the operations team.

We would expect the applicant to:

• Have previous experience within digital marketing.

• Be a confident and effective content creator Video/ Photography experience.

• Competent with Editing software to produce great visuals.

• Able to implement marketing plans and manage multiple projects and campaigns at any one time

• A strong understanding of digital marketing platforms.

• Excellent verbal and written communication skills with a proven ability in digital communications and creative copywriting.

• Strong project management skills with the ability to work independently and on your own initiative

• SEO Understanding.

• Driving licence to enable travel to sites to create content.

It would be desirable if:

• You have experience/ knowledge of the construction industry.

• Hold a CSCS card to obtain site access. (This can be provided)

• Can demonstrate competency with drone operation. (rules/ regs).

The company will provide all equipment necessary for the role, including cameras, a drone, a laptop with Adobe Editing software and necessary licences to carry out this role.

When applying please send examples of content your have produced to support your application for this role.