Marketing Technology Strategy, Capabilities & Innovation Manager
Marketing Technology Strategy, Capabilities & Innovation Manager
Kohl'sStraight from Kohl's’s careers page. Apply on the company site — no recruiter, no middleman.
Manager, MarTech Strategy, Capabilities & Innovation (Remote)
Location: Kohls Corporate Offices (0900)
Remote Type: Remote
Time Type: Full time
Job Description
Role Specific Information
Job Description
This position is remote; however, if you reside near our offices in Menomonee Falls, WI, or New York City, NY, we request that you work onsite from Monday through Thursday, with the option to work remotely on Fridays.
About the Role
As the Marketing Technology Manager, you will lead capability domains within Kohl’s MarTech Strategy, Capabilities & Innovation (MTSCI) function, shaping the design, modernization and scale of marketing capabilities. You will translate strategy into actionable roadmaps and future-state designs, while driving innovation and AI-enabled opportunities. In partnership with Marketing, Technology, and MOps, you will deliver scalable, governed solutions that advance marketing performance and agility.
What You’ll Do
Lead MTSCI assigned capability domains, setting strategy and roadmap aligned to business priorities, dependencies, and maturity goals.
Lead the successful definition, design, planning, implementation, execution and measurement of cross-functional marketing technology and capability initiatives
Identify and integrate innovation, transformation, automation, and AI opportunities into domain roadmaps, recommendations, and future-state solutions.
Translate business goals, pain points and opportunities into requirements, use cases, success criteria and future-state capability designs
Align cross-functionally on priorities, tradeoffs and solution direction, identifying capability and ecosystem gaps and developing recommendations that improve scalability, interoperability and effectiveness
Evaluate platforms, vendors and emerging marketing and AI technologies, assessing business value, ecosystem impact, scalability and long-term sustainability
Establish governance principles, design standards and decision frameworks, providing oversight through design, build and validation to ensure alignment with business intent and measurable value
Define or support success criteria, performance visibility and value realization measures for capability initiatives, using outcomes and feedback to inform roadmap evolution
Coach and guide the aligned Marketing Technologist, strengthening the quality of discovery, documentation, analysis, recommendations and overall domain execution
Additional tasks may be assigned
What Skills You Have
Required
Bachelor’s degree in Marketing, Business, Engineering, MIS, Information Systems, Analytics, or a related field
5+ years of relevant experience in marketing technology, digital marketing and operations, CRM, customer data, digital strategy, analytics, workflow / content operations, media technology, or related capability design roles
5+ years of experience leading cross-functional marketing technology / marketing capability / innovation initiatives and managing projects with increasing responsibility.
Preferred
Experience with enterprise marketing technology platforms, including CRM, CDP, marketing automation, CMS, DAM, decisioning / recommendation platforms, analytics, and media tech tools
Experience in retail, e-commerce, loyalty, lifecycle marketing, omnichannel marketing, or high-volume content environments.
Experience with IT development and delivery processes such as Agile, Kanban, SAFe, or similar methodologies and tools.
Essential Functions
The requirements listed below are representative of functions you will be required to perform, however you may be required to perform additional functions. Kohl’s may revise this job description from time to time. To perform this job successfully, you must be able to perform each essential function satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, absent undue hardship.
Ability to perform the accountabilities listed in the “What You’ll Do” Section
Ability to maintain prompt and regular attendance as set by the company
Ability to work at least 8 hours per day, occasionally longer when necessary to meet business needs, 5 days per week
Ability to comply with dress code requirements
Ability to learn and comply with all company policies, procedures, standards and guidelines
Ability to give direction and receive, understand and proactively respond to direction from leadership and other company personnel
Ability to work as part of a team and interact effectively and appropriately with others
Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes
Ability to satisfactorily complete company training programs
Perform work in accordance with the Physical/Cognitive Requirements section
Physical/Cognitive Requirements
Ability to use a personal computer for tasks such as communicating, preparing reports, etc.
Ability to plan, prioritize and monitor activities across business units
Ability to complete or oversee the completion of assigned projects in a timely manner
Ability to comply with health and safety standards
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