Management Trainee-Marketing

Location: Bangalore, India

Department: Sales & Marketing

Experience: 0-1

• Conduct market, competitive, and prospect research to perform account-based marketing campaigns
• Segment cold outbound lists against defined ICP/target account criteria
• Create multi-touch email sequences designed to generate net-new leads, responses, and meetings
• Monitor email campaign responses and implement strategies to improve reply and conversion rates

• Plan, execute and organize company’s participation in online and offline events such as webinars, tradeshows, conferences
• Oversee logistics for offline and online events
• Build and execute pre-event outreach sequences to attendee lists to secure meetings for sales/leadership at the event

• Develop a deep understanding of social media strategy to achieve various objectives such as awareness building, branding etc
• Set up an impactful social media plan and execute consistently
• Analyze channel performance and optimize posts by analyzing newest B2B trends

• Gain a good understanding of the tools used by the marketing team for CRM, Email Campaign, Webinar etc. and assist in day-to-day management

• • Excellent analytical skills with the ability to leverage market, competitor, and prospect research in campaigns
  • Highly organized with the ability to balance competing priorities
  • Intrinsic motivation, tenacity, and hungry to learn and grow
  • Go-getter with a strong mindset towards action and follow-through
  • Strong presentation and communication skills (verbal, written, and active listening)
  • Fast learner, technology savvy, and ability to learn the business context quickly
  • Detail-oriented, particularly when managing event logistics and email campaigns
  • Collaborative team player who works well cross-functionally with sales and product marketing
  • Creative candidates who have a knack for storytelling and an eye for design