Senior Marketing Technology Developer (Remote)
Senior Marketing Technology Developer (Remote)
Forbright BankStraight from Forbright Bank’s careers page. Apply on the company site — no recruiter, no middleman.
Senior Manager, Marketing Technology Developer, Digital Banking
Team: Digital Banking : Technology
Location: Remote
Commitment: Full Time
Workplace Type: remote
Salary:
DUTIES AND RESPONSIBILITIES:
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Design, implement, optimize, and maintain customer user journeys across Braze and Segment
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Support segmentation strategies to deliver personalized marketing campaigns and customer interactions
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Own A/B testing and product analytics, leveraging data insights to improve marketing performance in Statsig
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Collaborate with cross-functional teams, including marketing, product, business management, and external vendors to ensure project success
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Maintain and troubleshoot technical issues, including routinely testing of all Martech capabilities for ease of use, speed and performance, including fixing any issues or bugs that arise
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Manage data integrations by defining and building APIs, handling JSON formatted data, and implementing integrations within an event-driven architecture
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Develop and maintain internal technical documentation
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Develop proof-of-concept (POC) solutions to validate technical feasibility
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Collaborate with stakeholders to gather requirements and implement platform enhancements
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Stay current with emerging digital trends and evaluate their potential impact
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Ensure compliance with regulatory requirements and industry standards for digital banking
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Perform other duties as assigned
QUALIFICATIONS:
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Bachelor’s Degree in Computer Science, Information Technology, Marketing or a related field required; Masters Degree preferred
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Minimum of 6 years of experience in development and/or operational management of client facing technologies required
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Understanding of marketing automation, digital advertising, customer data platforms and content management systems, with Braze, CDP, and WordPress experience preferred
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Expertise in developing new technical solutions
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Experience in marketing automation required
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Deep familiarity with agile development methodologies and project management tools
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Drive user centric product decisions with passion for providing optimal user experience
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Experience in building and managing customer journeys using modern customer experience platforms such as CDP (Segment) and Braze
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Proficiency in reading and understanding technical documentation, including API specifications, sequence diagrams, and detailed system designs
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Strong proficiency in HTML, CSS, JavaScript, and SQL
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Experience building APIs highly preferred
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Proficiency with Microsoft Office tools (Outlook, Word, PowerPoint, Excel)
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Excellent verbal, written, and interpersonal communication skills
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Strong organizational skills and attention to detail
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Outstanding problem-solving and time management skills
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Self-motivated, self-directed, and results-oriented
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Adaptable and able to multitask in a fast-paced environment
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Can work independently and within a team; solution-oriented with a collaborative approach
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