Location: open to remote candidates - must be able to work ET hours.

Overview 

The Senior Associate, Media Effectiveness will support our analytics and data operations by ensuring data quality, enabling seamless reporting, and providing day-to-day analytical support. This role will focus on data engineering and pipeline management and media analytics and reporting. The ideal candidate is detail-oriented, proactive, and comfortable working across multiple platforms and datasets. 

Key Responsibilities 

Media Analytics  

• Gather and prepare data for recurring attribution solution on a weekly basis and quarterly MMM inputs, coordinating with media and strategy teams. 

• Weekly, monthly and quarterly insights reporting on a channel and tactic level.

• Populate and QA weekly reports, ensuring accuracy and consistency across deliverables. 

• Provide data compilation and visualization for client deliverables. 

• QA and maintain taxonomy standards across media channels to ensure consistency and accuracy of reporting 

General Responsibilities 

• Maintain high standards of data accuracy and integrity across all deliverables. 

• Collaborate with onshore analytics and media teams to ensure timely and accurate delivery of reporting and insights. 

• Proactively flag data anomalies, pipeline issues, or reporting gaps. 

• Support process documentation and contribute to workflow improvements. 

Qualifications 

• Bachelors degree in Statistics, Economics, Data Science or related quantitative field.

• 1+ years of experience in analytics, data operations, or media reporting. 

• Hands-on exposure to SQL.

• Knowledge of digital media platforms (e.g., CM360, TTD, DSP/partner data). 

• Strong data QA skills, with the ability to identify discrepancies across sources. 

• Excellent attention to detail, time management, and problem-solving abilities. 

• Familiarity with Tableau; ability to make minor modifications a plus. 

• Strong communication skills; client-facing exposure is a plus.