Markerting Artist - BeReal, Japan

Department: BeReal

Location: Tokyo

Employment Type: FullTime

About BeReal

At BeReal, we are dedicated to authenticity in social media. By encouraging users to share unfiltered moments, we foster genuine connections and celebrate real life. We are now an international team of 100+ and have 40M+ monthly active users. Backed by Voodoo, our team is fully focused on scaling BeReal into an iconic social network used by hundreds of millions.

Role

• Create mobile video ads for BeReal that engage Japanese audiences at scale — grounded in local visual culture, platform-native formats, and performance creative best practices

• Become the in-market creative expert: benchmark what competitors are doing in Japan, identify what makes content perform with Japanese users, and experiment with ideas rooted in local trends

• Adapt global BeReal creative concepts to the Japan market and develop new ones when local context demands a different approach

• Be AI savvy, from Creative production (GenAI) to productivity and Ops

• Nice to have: Understanding of how your creations perform and why — reading hook rate, CTR, CVR, IPM and retention signals to iterate fast

• Contribute to transversal creative initiatives (e.g., testing new tools, formats, and production workflows)

• Work within a small creative squad alongside amazing people from diverse backgrounds, collaborating closely with the global team when needed

Profile

• Fully proficient with video editing and content creation

• Expert in After Effects — nice to have: 3D software

• Creative with a hacker mindset — you find ways to produce high-impact content fast

• Strong understanding of how creative drives marketing performance (CPI, hook rate, install intent)

• Deep familiarity with Japans social media landscape and what makes content resonate with Japanese Gen Z and Millennial audiences

• At least 2+ years of experience in a similar role; open to more senior profiles

• Japanese native is required; professional-level English is required to collaborate with the global team