Business Development Associate
Straight from AppSumo’s careers page. Apply on the company site — no recruiter, no middleman.
Business Development Associate (Contractor)
Department: Revenue
Location: Austin, AppSumo - Remote
Employment Type: Contract
Meet AppSumo
AppSumo is the first place entrepreneurs start. We help small businesses become Sumo-sized by promoting great software at awesome prices. Weve helped launch thousands of B2B tools like Mailchimp, Evernote, Intercom and Dropbox.
Our culture is built on treating teammates like adults. We trust you to manage your time, own your work and get results. Youll learn how software businesses are built, how partnerships form and how deals get done, alongside a high-performing sales team.
Were on a mission to open the doors of entrepreneurship to everyone. You in?
Why this is your dream job
As a Business Development Associate, youre the first conversation many software founders have with AppSumo. You find the best SaaS products, reach their founders, and book the meetings that turn into launches on our marketplace.
This role is pipeline creation, qualification and execution. Youll work with our Business Development Managers so only strong opportunities move forward, protecting the trust our customers place in AppSumo.
If youre hungry, self-directed and want real SaaS sales reps, this is hands-on exposure to how partnerships get built.
What youll do
Source and research SaaS companies, prioritizing our highest quality and fit targets
Run personalized outreach by email, LinkedIn and phone, using AI tools to research and draft at volume without sounding like a robot
Book qualified demos for our Business Development Managers and hand them off with clean context
Qualify inbound founders and route each to the right path: a Select or Launchpad deal with a BDM, or a self-serve Radar listing
Vet products against AppSumos quality and customer-value bar before they move forward
Keep lead and deal data accurate in HubSpot so the team can forecast
Hit weekly and monthly targets for companies outreached and demos booked
What success looks like
Hitting ramp targets within your first two months
Meeting or beating full targets for outreach and booked demos by month three
BDMs trust your meetings: the founders you book show up, fit, and close
You log every touch in HubSpot as you go, so the team can trust the pipeline and forecast from it
Past experience
1+ year in sales development, business development or another sales role with clear targets, ideally SaaS or tech
Strong writing: short, specific, personalized outreach
Comfortable with phone, email and structured outbound cadences
Able to manage a high volume of leads and prioritize the right ones
Comfortable using AI tools (ChatGPT, Claude or similar) as part of your daily sales workflow
Familiarity with CRMs, discipline with process adherence and data cleanliness
Self-motivated and comfortable with clear, numbers-based targets
Experience building prompts, custom GPTs, Claude projects or Zapier automations is a plus
Real interest in startups, SaaS and entrepreneurship
Your own computer to work from (as a contractor, you use your own equipment)
Bonus points if youve ever purchased a deal on AppSumo :)
Why work here
Competitive contractor compensation
Fully remote, with optional in-person time with the Austin team if youre local
Flexible hours and a results-first culture
Freedom to have a side hustle
Access to AppSumo software and a front-row seat to how deals are built and scaled
AppSumo is an equal opportunity employer. We consider all candidates without regard to race, color, religion, national origin, age, sex, disability, veteran status, gender identity or sexual orientation.
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