Marketing Program Manager

Department: Business Operations

Employment Type: Full Time

Location: Remote / Hybrid / Onsite, Portugal, Portugal, Hybrid

Overview

Scope and Deliverables

Cross-Functional Program Leadership

• Act as the single point of integration connecting content, platform ops and email development, ensuring specialist teams operate as one coordinated workflow rather than in parallel.
  
  
• Own day-to-day consistency across delivery fronts; receive regular status reporting from the team and escalate only exceptions to Delivery Lead.
  
  
• Coordinate the handoff between specialist functions (e.g. content and production) so cross-functional work happens as a partnership, not in isolation.
  
  

Content & Channel Consistency

• Maintain narrative and visual consistency across communications channels, reviewing live output directly.
  
  
• Support and help coordinate recurring content strategy conversations, bringing a cross-channel perspective into planning.
  
  
• Manage light administrative coordination with external vendors or freelance support (e.g. translators) once a request has already been scoped.
  
  

Team Operations & Capacity

• Manage workload and capacity balancing across supporting creative and production resources.
  
  
• Extend and standardize tracking and reporting tools across the team for shared visibility.
  
  

People Development

• Coach team members as they grow more senior, helping them scope and negotiate priorities rather than defaulting to yes on every request.
  
  
• Build a working understanding of where the team spends time and effort, using that insight to guide coaching and process improvements that increase efficiency.
  
  

Process & Risk Management

• Flag scope creep or emerging risk early, before ad hoc requests become unplanned, unscoped ongoing work.
  
  
• Support standardized reporting using existing dashboards and tools, rather than introducing new reporting overhead.
  
  

Key Responsibilities

Requirements

• 5+ years experience in program/project management, account management, or operations delivery, ideally in a marketing, content, or digital production environment.
  
  
• Demonstrated experience coordinating cross-functional teams (content, design, development).
  
  
• Comfortable working across Google Workspace tools in a fast-moving, ticket-driven environment.
  
  
• Strong stakeholder management and communication skills, with sound judgment on when to escalate versus resolve.
  
  
• People management experience, with the ability to coach and support a small team.