Field Marketing Manager (Bangalore)

Department: Demand Generation

Employment Type: Contract / Temp

Location: Remote / Hybrid / Onsite, India, India, Hybrid

Key Responsibilities

• Support the delivery of regional field marketing programs, including third-party conferences, company-hosted events, roundtables, dinners, workshops, webinars, and partner programs.
• Coordinate campaign intake, timelines, approvals, dependencies, and deliverables across internal teams and external vendors.
• Maintain project plans and trackers, ensuring that owners, deadlines, and outstanding actions are clearly documented.
• Coordinate event logistics such as venue requirements, registration, booth setup, signage, merchandise, catering, speakers, demonstrations, and attendee communications.
• Support event budget tracking, vendor onboarding, purchase orders, invoices, and expense reconciliation.
• Adapt global and APAC programs to local market requirements while maintaining brand and messaging consistency.

• Campaign assets: Coordinate event landing pages, invites and follow-up emails, adapt copy for India audiences, and manage brand approvals for booth and event materials.
• Audience and registration: Build invite lists with sales and Marketing Ops, track registrations against targets, and manage confirmations, waitlists and event-day check-in.
• On-site execution: Run setup, booth staffing, speakers and vendors on the day, make sure lead capture tools work, and handle issues as they come up.
• Leads and sales follow-up: Consolidate and enrich leads from every source, get them uploaded and routed quickly, and give sales the context and messaging to follow up.
• Reporting and improvement: Report on attendance, leads and pipeline impact, keep records accurate across Asana, Marketo and Salesforce, and turn feedback into better templates and processes.

Skills, Knowledge, and Expertise

• Core Field marketing experience between 5-8 years
• Strong project-management and organizational skills, with the ability to manage multiple deadlines and stakeholders.
• Experience supporting in-person events, webinars, campaigns, or customer programs.
• Excellent written and verbal communication skills.
• High attention to detail, particularly when reviewing campaign assets and handling lead data.
• Ability to communicate confidently with customers, prospects, partners, vendors, and senior internal stakeholders.
• Comfort working with spreadsheets, project-management tools, email-building platforms, marketing automation systems, and CRM data.
• Ability to work independently while coordinating effectively across regional and global teams.
• Willingness to travel and occasionally work outside standard hours to support events.