<div>Twin Health  At Twin Health, we empower people to reverse, prevent and improve chronic metabolic diseases. Twin Health invented The Whole Body Digital Twin™ , a dynamic representation of each individual’s unique metabolism, built from thousands of data points collected daily via non-invasive sensors and self-reported preferences. The Whole Body Digital Twin delivers a new standard of care, empowering physicians and patients to make personalized data-driven decisions.  Working here   Our team is passionate, talented, and driven by our purpose to improve the health and happiness of our members. Our culture empowers each Twin to do what’s needed to create impact for our members, partners, and our company, and enjoy their experience at work. Twin Health was awarded Innovator of the Year by Employer Health Innovation Roundtable (EHIR) (out of 358 companies), named to the 2021 CB Insights Digital Health 150, and recognized by Built Ins 2022 Best Places To Work Awards. Twin Health has the backing of leading venture capital funds including ICONIQ Growth, Sequoia, and Sofina, enabling us to scale services in the U.S. and globally and help solve the global chronic metabolic disease health crisis. We have recently announced broad and growing partnerships with several companies, such as Blackstone, HCSC, RRD, Benjamin Moore, and many others. We are building the company you always wished you worked for. Join us in revolutionizing healthcare and building the most impactful digital health company in the world! Excited to join us and do your part in improving people’s health and happiness?</div>Opportunity Are you a data-driven individual with a passion for digital analytics? Twin Health is seeking a highly skilled and motivated Digital Analyst to join our team. In this role, you will analyze and interpret digital data to drive strategic decisions and enhance the digital experience for our customers. You will leverage various analytics tools, collaborate with cross-functional teams, and deliver actionable insights that shape our digital strategy. If you thrive in a fast-paced, dynamic environment and have a proven track record of turning data into actionable recommendations, we want to hear from you! Responsibilities  <ul> <li>Relationship Management:</li> <ul> <li>Engage with stakeholders to understand their needs and develop digital analytics measurement strategies that ensure those needs are met.</li> </ul> <li>Tagging &amp; Data Collection:</li> <ul> <li>Design and configure tag management solutions based on requirements to ensure accurate digital data collection using platforms such as Google Tag Manager, Adobe Launch, or Telium.</li> </ul> <li>Data Analysis &amp; Insight Development:</li> <ul> <li>Utilize various tools and techniques to collect, clean, and analyze digital data from sources such as websites, social media, and online campaigns.</li> <li>Identify trends, patterns, and opportunities that can enhance the digital customer experience.</li> <li>Translate analytical findings into clear, actionable insights and recommendations.</li> </ul> <li>Optimization &amp; Testing:</li> <ul> <li>Identify areas for improvement, including website usability, conversion rates, and customer engagement.</li> <li>Develop and execute A/B tests to validate insights and drive performance enhancements.</li> </ul> <li>Cross-Functional Collaboration:</li> <ul> <li>Work closely with marketing, product, and technology teams to align data-driven recommendations with overall business goals.</li> <li>Present complex data insights clearly and concisely to non-technical stakeholders, including senior leadership.</li> </ul> <li>Performance Monitoring &amp; Reporting:</li> <ul> <li>Develop and maintain dashboards and reports to track key performance indicators, providing regular updates to stakeholders.</li> </ul> <li>Strategic Data Initiatives:</li> <ul> <li>Collaborate with the data and analytics team to develop and refine a comprehensive data strategy and support the implementation of data-driven processes.</li> </ul> <li>Data Integrity &amp; Governance:</li> <ul> <li>Ensure the accuracy and integrity of digital data through regular audits and troubleshooting discrepancies.</li> <li>Confirm that data collection complies with HIPAA regulations and partner agreements.</li> </ul> <li>Project Support:</li> <ul> <li>Participate in special projects and initiatives related to digital analytics, including the implementation of new tracking methods or tools to support Twin Health’s overall digital strategy.</li> </ul> <li>Additional duties as assigned</li> </ul> Qualifications Education &amp; Experience: <ul> <ul> <li>Bachelor’s degree in Data Science, Analytics, Marketing, Computer Science, or a related field. An advanced degree is a plus.</li> <li>Proven experience (typically 2+ years) in digital analytics, data interpretation, and delivering actionable insights in a dynamic digital environment.</li> </ul> </ul> Technical Skills: <ul> <ul> <li>Digital Analytics Platforms: Deep expertise with tools such as Google Analytics, Adobe Analytics (or AEP), and Mixpanel.</li> <li>Tag Management &amp; QA: Strong experience with tag management solutions (e.g., Google Tag Manager, Adobe Launch, or Telium) and a proven track record in technical debugging and quality assurance for both web and mobile analytics implementations.</li> <li>Martech Integration: Familiarity with marketing technology solutions like Salesforce, Braze, HubSpot, Webflow, Facebook, Instagram, and LinkedIn and similar platforms to support digital marketing analytics.</li> <li>Data Integration &amp; Reporting: Experience in managing the complete analytics lifecycle—from requirements gathering and data integration to insights generation and optimization. Familiarity with API development and cloud-based data architectures is a plus.</li> </ul> </ul> Analytical &amp; Problem-Solving Abilities: <ul> <ul> <li>Excellent troubleshooting skills and a strong analytical mindset.</li> <li>Ability to interpret complex datasets and technical challenges, translating them into clear, actionable insights that drive digital strategy.</li> </ul> </ul> Communication &amp; Collaboration: <ul> <ul> <li>Excellent written and verbal communication skills.</li> <li>Proven ability to work effectively with both technical and non-technical stakeholders—including marketing teams, product owners, and developers—to ensure accurate data capture and reporting.</li> </ul> </ul> Preferred Qualifications: <ul> <ul> <li>Industry certifications in digital analytics platforms (e.g., Google Analytics, Adobe Analytics) or related digital marketing technologies.</li> <li>Experience in a fast-paced digital technology or large enterprise health tech environment.</li> <li>Familiarity with agile methodologies and project management tools</li> <li>Experience in B2B2C preferred</li> </ul> <li>This remote opportunity is available to US based persons. Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.</li> </ul> Compensation and Benefits   The compensation range for this position is $100,000-$105,000 annually. In addition, Twin has an ambitious vision to empower people to live healthier and happier lives, and to achieve this purpose, we need the very best people to enhance our cutting-edge technology and medical science, deliver the best possible care, and turn our passion into value for our members, partners and investors. We are committed to delivering an outstanding culture and experience for every Twin employee through a company based on the values of passion, talent, and trust. We offer comprehensive benefits and perks in line with these principles, as well as a high level of flexibility for every Twin <ul> <li>A competitive compensation package in line with leading technology companies</li> <li>As a remote friendly company we are committed to providing opportunities for all who join to further build relationships, increase cross-functional collaboration, and celebrate our accomplishments.</li> <li>Opportunity for equity participation </li> <li>Unlimited vacation with manager approval</li> <li>16 weeks of 100% paid parental leave for delivering parents; 8 weeks of 100% paid parental leave for non-delivering parents</li> <li>100% Employer sponsored healthcare, dental, and vision for you, and 80% coverage for your family; Health Savings Account and Flexible Spending Account options</li> <li>401k retirement savings plan</li> </ul>

Twin Health

Digital Marketing Analyst

Twin Health

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