<h2>Job Description</h2>We are seeking a talented and experienced SEO and AEO Content Writer at the Senior Specialist level to join our growing SEO team. Your focus will be to create compelling, high-quality content optimized for search and answer engines to drive visibility, traffic, engagement, and conversions in the US market. You will align content strategies and brand guidelines to meet business objectives and ensure our content resonates with a US-based audience.Key Responsibilities:<ul><li>Research, write, and optimize engaging SEO and AEO product landing pages, articles, blogs, and other digital content across multiple target audiences for the US</li><li>Incorporate SEOand AEO best practices, including keyword research, metadata optimization, SERP analysis, and on-page SEO and AEO techniques, to improve search engine rankings</li><li>Select relevant, engaging, and SEO and AEO-friendly images to accompany content</li><li>Stage and publish finalized content</li><li>Collaborate with SEO Specialists and Product Marketing and Brand teams to align content strategies with business goals</li><li>Ensure all content is written in fluent US English and aligns with brand voice and guidelines</li><li>Stay up-to-date with SEO and AEO trends, algorithm updates, and SaaS industry developments to maintain relevance and effectiveness</li></ul>Requirements:<ul><li>Minimum of 5 years of professional experience in SEO content writing, preferably in SaaS, and up-to-date on AEO/LLM </li><li>Degree in English, writing, journalism, marketing, public relations or advertising</li><li>Fluent in US English with exceptional writing, editing, and communication skills</li><li>Submitted portfolio of SEO-first digital articles or blogs</li><li>Demonstrated expertise in SEO for writing, including keyword research tools, analytics platforms, and SEO/AEO techniques</li><li>Ability to identify and select relevant images that enhance the visual appeal and effectiveness of content</li><li>Familiarity with CMS platforms (e.g., WordPress, Adobe) and basic HTML for SEO is a plus</li><li>Ability to slightly shift work hours to allow for overlap with PST/PDT time zone</li></ul>If you are a passionate SEO writer with an eye for detail and a flair for the written language, we would love to hear from you. Join our team of smart, enthusiastic people and help us drive exceptional results!Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager.The intelligent heart of customer experienceZendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster <a href="http://www.zendesk.com/diversity-inclusion/" target="_blank">global diversity, equity, &amp; inclusion</a> in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please <a href="https://www.eeoc.gov/sites/default/files/2022-10/EEOC_KnowYourRights_screen_reader_10_20.pdf" target="_blank">click here</a>. Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to <a href="mailto:peopleandplaces@zendesk.com" target="_blank">peopleandplaces@zendesk.com</a> with your specific accommodation request.