<div><br /></div><div><b>Who we are</b></div><div><span>Hi there, were </span><a href="https://www.yendo.com/">Yendo</a><span>, and we are improving the way people finance their daily lives.</span></div><div><br /></div><div><span>📱 We are using modern technology to instantly value a borrowers vehicle and issue a vehicle secured credit card that is ~96% cheaper than current options for those denied by traditional loan products. Yendo Credit Cards are standard-interest </span><a href="http://29.88"><span>29.88</span></a><span>% APR with no hidden fees or overdraft charges and help build their customers credit score.</span></div><div><br /></div><div><b>Why we’re hiring for this role</b></div><div><span>We’re growing and we’re looking for the next Growth hire to help us scale out our paid acquisition program through an intense focus on the day-to-day optimization of our campaigns.</span></div><div><br /></div><div><span>You’ll be the 2nd Growth hire in a Growth pod encompassing Marketing, Product and Engineering who are tasked with a singular focus - growing the number of Yendo cardholders! Our mission over the course of this year is to grow our customer base significantly, at efficient CPA.</span></div><div><br /></div><div><span>As an expert in data-driven growth marketing, you’ll bring a wealth of experience in steering early-stage acquisition initiatives within the B2C landscape (fintech = The Ideal). Your prowess in optimization and role as a collaborative partner with Product, Customer Success, Data Science and every team in-between is well established.</span></div><div><br /></div><div><span>Your passion lies in implementing strategies for acquiring new users, prioritizing impactful outcomes and insights over vanity metrics and generally having a get $%^&amp; done work ethic.</span></div><div><br /></div><div><span>To date, our paid acquisition programs have been managed by Yendo’s Head of Growth, and agencies, so this is a near ground level opportunity to get in early and help build something amazing for our customers (and your resume!). We’re early days, so there are acres of opportunities here.</span></div><div><br /></div><div><b>What you’ll be responsible for</b></div><div><span>Remember, you’ll be Growth hire #2, so this a “roll your sleeves up” and get stuff done opportunity. You’ll work very closely with the Head of Growth to implement and optimize the top of funnel acquisition channels, run weekly creative planning meetings and experimentation and explore new channel opportunities. </span></div><div><br /></div><div><span>You’ll help us continue to refine and explore new opportunities for our Google Ads campaigns, scale Meta acquisition and retargeting through a robust creative experimentation program, define and write requirements for any Martech work that involves support from our Growth engineering team. Additionally, you’ll help identify affiliate and influencer marketing opportunities to help get our brand awareness up and out to potential customers.</span></div><div><br /></div><div><b>What you’ll need to be successful</b></div><div><span>Ultimately, you’re a builder, and operator, maybe even a to-do/checklist kinda person. Lots to do, lots to win.</span></div><div><br /></div><div><b>Data</b><span> - strong experience and proficiency in the martech analytics stack, from Google Analytics to Metabase to the ad platforms themselves and Rockerbox. You’ll be living and breathing the stack on a day-to-day basis</span></div><div><br /></div><div><b>Scaling</b><span> - we’re looking for someone with experience, so ideally you’ve helped scale out paid acquisition (for fintechs) before. We’re primed and ready to grow, grow, grow.</span></div><div><br /></div><div><b>Channelmanagement</b><span> - proven expertise in developing and overseeing paid media campaigns on various digital and social platforms.</span></div><div><br /></div><div><b>Lifecycle</b><span> marketing - did we say acres of opportunity? Hands-on experience with lifecycle marketing and CRM platforms (Iterable, Salesforce)Bit more </span><b>data</b><span> - experience with Tableau or Metabase, SQL a massive bonus, to manage and uncover growth opportunities</span></div><div><br /></div><div><b>Why join us</b></div><div><span>🤝You can make a real impact to the lives of our customers.</span></div><div><br /></div><div><span>💳 100 million Americans lack access to sustainable credit and are forced to use predatory loans. Think 500%+ APR alternative financing options such as Auto Title, Payday, Pawn, and Personal Loans. Each year almost 25% of adults are excluded from the mainstream credit system, severely inhibiting their chances of accessing affordable borrowing, getting a mortgage, or even an auto loan.</span></div><div><br /></div><div><span>​​👨‍💼 Our executive team previously built a business that scaled to $100M ARR and has extensive experience in collateralized lending in under-developed credit markets.</span></div><div><br /></div><div><span>🧠We are backed by leading VCs, accomplished entrepreneurs, respected philanthropists, and founders from across the U.S. Our backers are the minds and investors behind the success of the Apple Card, Brex, Dave, Scribd, Parse, Canva, Robinhood, Flexport, Gusto, Reddit, Notion, LinkedIn, among others.</span></div><div><br /></div><div><span>Stage: Series A</span></div><div><span>Total Funding: $33M</span></div><div><span>Yendo is based in Dallas, Texas with a nationwide team. This role is remote or in our office in the Deep Ellum area of Dallas.</span></div><div><span>💰Competitive Compensation</span></div><div><span>📈Equity</span></div><div><span>🍎Insurance</span></div><div><span>📊 401K</span></div><div><span>🏝Unlimited PTO</span></div><div><br /></div><div><br /></div>

Yendo

Growth Marketer

Yendo

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