<div><strong>Band:</strong> L4</div><div><br />The Senior Manager, PPC/Biddable will manage Paid Search for our new in-house PPC Team with a dedicated focus on the Central Eastern Europe region. <br /><br />You will collaborate closely with the wider search team, regional marketing teams &amp; media partners to drive exceptional results across Paid Search, PMAX, UAC and Apple Search Ads.<br /><br /></div><div>This role combines strategic oversight with hands-on campaign optimisation and data-driven analysis to boost performance through testing, reporting, and continuous improvement.</div> <h2> Key Responsibilities </h2> <ul><li><strong>Paid Search Strategy:</strong> Lead the development and execution of the Paid Search strategy across CEE delivering campaigns reflecting regional market nuances which align with broader marketing goals.</li><li><strong>Collaboration &amp; Stakeholder Management:</strong> Cultivate strong relationships with our regional marketing teams and key media partners (Google, Bing, etc.) to ensure seamless execution and maximum impact.</li><li><strong>Campaign Management &amp; Optimisation: </strong>Manage and optimise day-to-day campaigns, supporting both new and ongoing titles.</li><li><strong>Testing:</strong> Lead A/B testing across bidding, creatives, and platforms to improve subscriber acquisition KPIs (CVR, CPA, etc.).</li><li><strong>Cross-Channel Data Analysis: </strong>Use outputs from multi-touch attribution (MTA) to supplement in-platform data optimisations and inform testing and budget distribution.</li><li><strong>Reporting &amp; Communication: </strong>Prepare and present weekly performance updates, offering clear, concise summaries of key metrics and actionable insights to internal stakeholders.</li></ul> <h2> Benefits </h2> 

SkyShowtime

Senior Manager, PPC/Biddable, CEE Brand, Creative & Marketing

SkyShowtime

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