1 day ago

Logo of Siemens

Product Marketing Manager, Asset Investment Planning (AIP)

$73k - $126k

Siemens

Raleigh, NCUSRemote

Who we are

Build a brighter future while learning and growing with a Siemens company at the intersection of technology, community and sustainability. Our global team of innovators is always looking to create meaningful solutions to some of the toughest challenges facing our world. Find out how far your passion can take you.


About the job

We’re looking for a motivated and collaborative Product Marketing Manager to lead go-to-market strategies and drive successful product launches for our Asset Investment Planning (AIP) SaaS portfolio. You’ll work closely with cross-functional teams across North America, EMEA, and APAC—including marketing, sales, product management, innovation, training, and services.

This role is ideal for someone who thrives in a fast-paced environment, enjoys translating complex solutions into compelling messaging, and is passionate about enabling sales teams and engaging customers.


What you will do

  • Develop and implement strategic marketing plans for new product launches and enhancements.
  • Collaborate with product management to influence initiatives through the New Solution Introduction (NSI) process.
  • Create clear, compelling messaging tailored to buyer personas, use cases, and market needs.
  • Analyze market trends, customer insights, and competitive intelligence to inform strategy.
  • Partner with marketing teams to produce high-impact content such as blogs, white papers, and customer stories.
  • Support sales enablement with tools like pitch decks, battle cards, FAQs, and product sheets.


What you need

  • Bachelor’s degree and 5–8 years of experience in product marketing or a related field.
  • Strong understanding of SaaS business models and go-to-market strategies.
  • Experience developing product positioning and messaging frameworks.
  • Background in asset investment planning or marketing to public sector, education, healthcare, or manufacturing is a plus.
  • Proven ability to handle multiple projects and meet deadlines.
  • Technical Skills:  Salesforce, Sales Loft, Microsoft Office
  • Excellent communication skills, both written and verbal.
  • Location: Remote


What makes you a standout

  • You’re a strategic problem solver who can also implement with precision.
  • Curious, data-driven, and customer-focused.
  • Enjoy working across teams and building strong relationships.
  • Bring a growth mindset and a passion for continuous improvement.
  • Comfortable navigating ambiguity and driving clarity.
  • Take initiative and thrive in collaborative environments.


Qualified Applicants must be legally authorized for employment in the United States. Qualified Applicants will not require employer-sponsored work authorization now or in the future for employment in the United States.


The Brightly culture

We’re guided by a vision of community that serves the ambitions and wellbeing of all people, and our professional communities are no exception. We model that ideal every day by being supportive, collaborative partners to one another, conscientiously making space for our colleagues to grow and thrive. Our passionate team is driven to create a future where smarter infrastructure protects the environments that shape and connect us all. That brighter future starts with us.


Our Commitment to Equity and Inclusion in our Diverse Global Workforce

We value your unique identity and perspective. We are fully committed to providing equitable opportunities and building a workplace that reflects the diversity of society, while ensuring that we attract the best talent based on qualifications, skills, and experiences. We welcome you to bring your authentic self and transform the everyday with us.


Brightly maintains a Drug Free workplace in accordance with applicable law.



You’ll Benefit From
Siemens offers a variety of health and wellness benefits to our employees. Details regarding our benefits can be found here: https://www.benefitsquickstart.com/siemens/index.html.
The pay range for this position is $73,500 - $126,000 annually. The actual wage offered may be lower or higher depending on budget and candidate experience, knowledge, skills, qualifications, and premium geographic location.

Equal Employment Opportunity Statement
Siemens is an Equal Opportunity Employer encouraging inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

EEO is the Law
Applicants and employees are protected from discrimination on the basis of race, color, religion, sex, national origin, or any characteristic protected by Federal or other applicable law.

Reasonable Accommodations
If you require a reasonable accommodation in completing a job application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please fill out the accommodations form by clicking on this link Accommodation for disability form. If you’re unable to complete the form, you can reach out to our AskHR team for support at 1-866-743-6367. Please note our AskHR representatives do not have visibility of application or interview status.

Pay Transparency
Siemens follows Pay Transparency laws.

California Privacy Notice
California residents have the right to receive additional notices about their personal information. To learn more, click here.

Criminal History
Qualified applications with arrest or conviction records will be considered for employment in accordance with applicable local and state laws.