Commerce Consumer Experience Analyst

AT A GLANCE

The Commerce Paid Media team is seeking a Consumer Experience Analyst who will directly impact our business by creating and optimizing both new and existing campaigns. Paid Media is a vital and growing part of the Healthline Commerce team. We build full funnel cobranded campaigns for our partners, starting with advertisements on search and social platforms, routing to a landing page on Healthline, and ultimately driving high intent customers to our partners’ websites. We use creativity to build engaging experiences, and data to refine those experiences into powerful campaigns for our partners.

This role is a great fit if you are comfortable forging your own path, can operate with autonomy, are passionate about building something new, and use data to make decisions.

Where Youll Be

To prioritize togetherness, culture, and accountability, RVO Health operates on an in-office work schedule. We expect employees to work from our South Charlotte office Tuesday, Wednesday and Thursday each week. You are welcome to work remotely Mondays and Fridays if you wish.

1101 Red Ventures Dr Fort Mill, SC 29707

What You’ll Do

• Ideate and implement the strategy for all Commerce paid campaigns.
• Actively engage in cross-functional collaboration, working closely with the business development, media buying, editorial, and product management teams to create and execute campaign proposals, identify target audience segments, align content direction, and optimize website experience.
• Lead brainstorming sessions to build new experiences and testing ideas.
• Prove or refute testing hypotheses using performance data, leading to improved performance across all campaigns.
• Lead weekly performance reviews with the commerce team, sharing testing updates and progress. Create visualizations to track and measure campaign health and performance.
• Meet with partners before and after launch to understand their goals and present performance and testing progress.
• Most importantly, you’ll be the mastermind behind your work, and you will be fully responsible for the projects you own, from crafting your own insights, building and communicating data-backed recommendations, and driving campaign strategy.

What We’re Looking For

• 1+ years of experience optimizing creative experiences using data and testing.
• Demonstrated ability to extract, manipulate, and visualize data using tools like SQL, Excel, Looker, and Tableau. Experience synthesizing that data into insights and actionable next steps.
• Effective, clear communication and collaboration with a diverse range of key stakeholders to drive alignment and achieve shared goals
• Excellent organizational skills to manage multiple campaigns and promotional schedules.
• A self-starter with an innate curiosity of how experiences drive user behavior.
• A hunger for growth, eager to receive feedback and coaching. A commitment to learn at an accelerated rate.
• Enthusiasm for being in the driver’s seat in a dynamic, fast-paced, performance-driven environment.
• Passion for health and wellness and an interest helping others build a better way to health and well-being
• Desire to bring your authentic self and unique perspective to work every day - and dont forget the sense of humor!

Pursuant to various state Fair Pay Acts, below is a summary of compensation elements for this role at the company. The following benefits are provided by RVO Health, subject to eligibility requirements.

• Starting Salary: $57,700 - $65,000
  *Note actual salary is based on geographic location, qualifications and experience
• Access to a Free Udemy for Business subscription—thousands of hours of learning content on hundreds of different subjects at your fingertips
• Health Insurance Coverage (medical, dental, and vision)
• Life Insurance
• Short and Long-Term Disability Insurance
• Flexible Spending Accounts
• Paid Time Off
• Holiday Pay
• 401(k) with match
• Employee Assistance Program
• Paid Parental Bonding Benefit Program
• Pharmacy Benefits
• Income Protection Plans
• Pet Services Plans
• Mental Health Support
• Wellness Coaching
• HSA- Health Savings Account
• Commuter Benefits
• Gym & Fitness Center Discount Program

Who We Are: 

Founded in 2022, RVO Health is a new healthcare platform of digital media brands, services and technologies focused on building relationships with people throughout their health & wellness journey. We meet people where they are in their personal health journeys and connect them with both the information and the care they need. RVO Health was created by joining teams from both Red Ventures and UnitedHealth Group’s Optum Health. Together we’re focused on delivering on our vision of a stronger and healthier world. 

RVO Health is comprised of Healthline Media (Healthline, Medical News Today, Psych Central, Greatist and Bezzy), Healthgrades, FindCare and PlateJoy; Optum Perks, Optum Store and the virtual coaching platforms Real Appeal, Wellness Coaching, and QuitForLife. 

We offer competitive salaries and a comprehensive benefits program for full-time employees, including medical, dental and vision coverage, paid time off, life insurance, disability coverage, employee assistance program, 401(k) plan and a paid parental leave program. 

RVO Health is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at RVO Health is based solely on a persons merit and qualifications.  

We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact accommodations@rvohealth.com.

We do not provide visa sponsorship for this role at this time.

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