<div>At NiCE, we don’t limit our challenges. We challenge our limits. Always. We’re ambitious. We’re game changers. And we play to win. We set the highest standards and execute beyond them. And if you’re like us, we can offer you the ultimate career opportunity that will light a fire within you.</div>So, what’s the role all about? Actimize is currently seeking an experienced Director of Product Marketing to join our dynamic Product organization. You will leverage your market insights, customer understanding, and cross-functional collaboration skills and lead in positioning our solutions and drive business growth effectively. How will you make an impact?   <ul> <li>Act as a source of expertise on the financial crimes market segment (AML, Fraud, KYC, financial crimes investigations or adjacent risk management area)</li> <li>Work within the product team to perform market research and develop and execute strategies to bring new products to market, implement global go-to-market strategies and content to support the business in achieving pipeline, revenue and other goals.</li> <li>Generate business plans based on assessing and identifying market opportunities for existing solutions and new solutions</li> <li>Lead the development and definition of messaging and positioning of solutions that articulates the value proposition and ensures that all content is tailored to specific market segments.</li> <li>Ensure effective product marketing plans are in place that will deliver optimal pipeline coverage</li> <li>Develop and lead go-to-market campaigns and represent Actimize at conferences and industry events.</li> <li>Develop and maintain marketing collateral and sales enablement materials and tools</li> </ul> Have you got what it takes? <ul> <li>Market and/or product requirements definition</li> <li>Strategic business planning</li> <li>Competitor Analysis</li> <li>Market segmentation</li> <li>Solution positioning and messaging</li> <li>Product launch management</li> <li>Product Management and/or Product Marketing</li> <li>Demonstrated excellence in written, verbal and presentation skills</li> <li>Minimum 7 years of experience in B2B enterprise and/or SaaS software B2B product role</li> <li>Minimum 2 years of team leadership experience</li> <li>Experience in building and executing a go-to-market strategy</li> <li>Working knowledge of Salesforce, Aha! and/or other CRM and Product Management/Marketing applications</li> <li>Experience in risk management, preferably knowledge of Fraud, KYC and AML risk management for financial services organizations</li> <li>Experience in Product Management, Marketing, Pre-Sales or Business Development capacities</li> <li>Ability to thrive in an energetic and dynamic environment</li> <li> </li> </ul> You will have an advantage if you also have: <ul> <li>Experience/knowledge of AML or Fraud solutions</li> </ul> What’s in it for you? Join an ever-growing, market disrupting, global company where the teams – comprised of the best of the best – work in a fast-paced, collaborative, and creative environment! As the market leader, every day at NICE is a chance to learn and grow, and there are endless internal career opportunities across multiple roles, disciplines, domains, and locations. If you are passionate, innovative, and excited to constantly raise the bar, you may just be our next NICEr! Enjoy NICE-FLEX! At NICE, we work according to the NICE-FLEX hybrid model, which enables maximum flexibility: 2 days working from the office and 3 days of remote work, each week. Naturally, office days focus on face-to-face meetings, where teamwork and collaborative thinking generate innovation, new ideas, and a vibrant, interactive atmosphere. About NICE Actimize: NICE Actimize is the largest and broadest provider of financial crime, risk, and compliance solutions for regional and global financial institutions, as well as government regulators. Consistently ranked as number one in the space, NICE Actimize experts apply innovative technology to protect institutions and safeguard consumers’ and investors’ assets by identifying financial crime, preventing fraud, and providing regulatory compliance. Requisition ID: 8313 Reporting into: Vice President, Product Marketing, Actimize Role Type: Individual Contributor  <div>About NiCE NICE Ltd. (NASDAQ: NICE) software products are used by 25,000+ global businesses, including 85 of the Fortune 100 corporations, to deliver extraordinary customer experiences, fight financial crime and ensure public safety. Every day, NiCE software manages more than 120 million customer interactions and monitors 3+ billion financial transactions. Known as an innovation powerhouse that excels in AI, cloud and digital, NiCE is consistently recognized as the market leader in its domains, with over 8,500 employees across 30+ countries. NiCE is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, age, sex, marital status, ancestry, neurotype, physical or mental disability, veteran status, gender identity, sexual orientation or any other category protected by law.  </div>