LiveRamp is the data collaboration platform of choice for the world’s most innovative companies. A groundbreaking leader in consumer privacy, data ethics, and foundational identity, LiveRamp is setting the new standard for building a connected customer view with unmatched clarity and context while protecting precious brand and consumer trust. LiveRamp offers complete flexibility to collaborate wherever data lives to support the widest range of data collaboration use cases—within organizations, between brands, and across its premier global network of top-quality partners.

Hundreds of global innovators, from iconic consumer brands and tech giants to banks, retailers, and healthcare leaders turn to LiveRamp to build enduring brand and business value by deepening customer engagement and loyalty, activating new partnerships, and maximizing the value of their first-party data while staying on the forefront of rapidly evolving compliance and privacy requirements.

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The Growth Strategist will play a pivotal role in establishing clear commercial differentiation for LiveRamp by accelerating the growth of LiveRamp’s data collaboration network. The Growth Strategist will drive success for key nodes of the network through strategic engagements and post-sales enablement with data owners. The Growth Strategist will work closely with LiveRamp partners in the U.S. to ensure they effectively leverage LiveRamp data collaboration and clean room products and services, driving adoption among their key advertisers and maximizing their market impact. The primary measures of success for this role will be driving growth of LiveRamp data clean rooms, ensuring data owners (including Commerce Media Networks) get to value across their areas of investment, and overall delivering successful strategic engagements with priority data owners.

You will:

Identity and prioritize key accounts for collaboration development activities, and lead these activities for accounts while also supporting select strategic nodes
Lead Go-To-Market (GTM) strategy & planning sessions with key data owners to define the value proposition, identify use cases and select target partners
Develop partner-specific GTM clean room library of collateral including first call decks, solution design overviews, demos, FAQs
Lead sales enablement for partners’ media network sales teams
Plan and deliver joint commercial amplification activities with key data nodes including press releases, webinars, collaboration dinners, and agency road shows
Advise data owners on best practices for data clean room offerings to ensure path to value for both the data owners and their advertisers
Gather feedback from partners to inform our future GTM efforts and potential product enhancements
Provide executive-level reporting on progress toward goals for both partners and LiveRamp’s internal use
Ensure success and growth of the LiveRamp Collaboration Pipeline by enabling account teams to maintain and generate collaboration records
Partner closely with LiveRamp account teams across Commercial, Solutions, Live/Insights Customer Experience, Product, GTM, Services, Marketing, Legal and support functions to ensure data owners are fully supported in growing their data collaborations

Your team will:

The team increases the velocity of the LiveRamp data collaboration network by jump-starting high value, key nodes of the network. The team vision is to ensure every customer both understands & is able to leverage the full value of the LiveRamp network. We do this by leading with a customer-centric approach to directly address the customer business issues & deliver measurable value and we deliver an extensive program across sales, marketing, and partnerships including external content, enablement, events We will measure success of these collaboration development efforts via growth of the network, and ensuring customers are empowered to grow data collaboration, data monetization, and accelerate growth of media networks.

About you:

Bachelor’s degree required
10+ years of experience in account management, product marketing, partner marketing, Go-To-Market, and/or business development
Expert in data clean rooms, and marketing/advertising targeting & measurement use case
Comprehensive understanding of data owners across media and publisher partners; and retail, travel, and other commerce media networks
Excellent communicator with both peers and executive-levels
Great skill and interest in frequent partner engagements
Consultative approach in providing insights and recommendations to partners
Work effectively across LiveRamp cross-functional teams.
Location: Hybrid - work in the heart of New York City or San Francisco (at least two days per week)

The approximate annual base compensation range is $142,500 to $197,500. The actual offer, reflecting the total compensation package and benefits, will be determined by a number of factors including the applicants experience, knowledge, skills, and abilities, geography, as well as internal equity among our team.

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Benefits:

People: Work with talented, collaborative, and friendly people who love what they do.
Fun: We host in-person and virtual events such as game nights, happy hours, camping trips, and sports leagues.
Work/Life Harmony: Flexible paid time off, paid holidays, options for working from home, and paid parental leave.
Comprehensive Benefits Package: LiveRamp offers a comprehensive benefits package designed to help you be your best self in your personal and professional lives. Our benefits package offers medical, dental, vision, life and disability, an employee assistance program, voluntary benefits as well as perks programs for your healthy lifestyle, career growth and more.
Savings: Our 401K matching plan—1:1 match up to 6% of salary—helps you plan ahead. Also Employee Stock Purchase Plan - 15% discount off purchase price of LiveRamp stock (U.S. LiveRampers)
RampRemote: A comprehensive office equipment and ergonomics program—we provide you with equipment and tools to be your most productive self, no matter where youre located

More about us:

LiveRamp’s mission is to connect data in ways that matter, and doing so starts with our people. We know that inspired teams enlist people from a blend of backgrounds and experiences. And we know that individuals do their best when they not only bring their full selves to work but feel like they truly belong. Connecting LiveRampers to new ideas and one another is one of our guiding principles—one that informs how we hire, train, and grow our global team across nine countries and four continents. Click here to learn more about Diversity, Inclusion, & Belonging (DIB) at LiveRamp.

LiveRamp is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a persons race, color, sex, age, religion, national origin, protected veteran, disability, sexual orientation, gender identity, genetics or other protected status. Qualified applicants with arrest and conviction records will be considered for the position in accordance with the San Francisco Fair Chance Ordinance.

California residents: Please see our California Personnel Privacy Policy for more information regarding how we collect, use, and disclose the personal information you provide during the job application process.

To all recruitment agencies: LiveRamp does not accept agency resumes. Please do not forward resumes to our jobs alias, LiveRamp employees or any other company location. LiveRamp is not responsible for any fees related to unsolicited resumes.