<div><b>About DeleteMe: </b></div><div><span>DeleteMe is the leader in proactive privacy protection. </span><b>We help security teams reduce their human attack surface</b><span> by continuously monitoring and removing exposed personal data (PII) from the open web — the very data threat actors use to launch social engineering, phishing, Gen-AI deepfake, doxxing campaigns, physical threats, and identity fraud. </span></div><div><br /></div><div><span>Operating as a fast-paced, global SaaS company, DeleteMe serves both consumers and enterprises. DeleteMe has completed over 100 million opt-out removals, helping customers reduce risks associated with identity theft, spam, doxxing, and other cybersecurity threats. We deliver detailed privacy reports, continuous monitoring, and expert support to ensure ongoing protection.</span></div><div><br /></div><div><span>DeleteMe acts as a </span><b>scalable, managed defense layer</b><span> for your most vulnerable attack vector: your people. That’s why </span><b>30% of the Fortune 100</b><span>, top tech firms, major banks, federal agencies, and U.S. states rely on DeleteMe to protect their workforce.</span></div><div><br /></div><div><span>DeleteMe is led by a passionate and experienced team and driven by a powerful mission to empower consumers with privacy.</span></div><div><br /></div><div><b>Job Summary:</b></div><div><span>We’re looking for a </span><b>Lifecycle Marketing Manager</b><span> to lead our consumer retention and engagement programs across the full customer lifecycle. This role goes beyond managing emails—it’s about building a product-integrated lifecycle engine that drives real behavioral change: more usage, more upgrades, and higher retention.</span></div><div><span>You’ll work closely with Product, Engineering, and Data teams to create high-impact lifecycle touchpoints, tackle churn with precision, and ensure that our messaging not only reaches the inbox—but drives action.</span></div><div><span>This is a strategic, hands-on role for someone who thrives at the intersection of marketing and product.</span></div><div><br /></div><div><br /></div><div><b>Job Responsibilities:</b></div><div><span>-Own lifecycle strategy and execution from onboarding through retention, expansion, and winback across channels like email, in-app, push, and SMS.</span></div><div><span>-Partner closely with Product and Engineering to define and implement user-level triggers, event tracking, and product experiments tied to lifecycle outcomes.</span></div><div><span>-Deeply understand the customer journey to identify friction points, design solutions, and communicate value throughout the member experience.</span></div><div><span>-Improve email deliverability and performance, ensuring campaigns follow best practices, maintain sender reputation, and meet compliance standards.</span></div><div><span>-Develop advanced segmentation and personalization strategies to ensure the right message reaches the right user at the right time.</span></div><div><span>-Design upsell and expansion programs for converting users to annual plans, multi-seat subscriptions, and higher-value tiers.</span></div><div><span>-Run rigorous experimentation and reporting, using A/B testing and lift analysis to optimize conversion, engagement, and retention.</span></div><div><span>-Collaborate with Customer Support and CX to proactively address pain points and reduce ticket volume through smart lifecycle interventions.</span></div><div><span>-Report on lifecycle KPIs and build dashboards to track performance over time.</span></div><div><br /></div><div><b>Job Requirements:</b></div><div><span>-Minimum of 6+ years of experience in lifecycle marketing, retention, or product-led growth roles—preferably in consumer SaaS or subscription businesses.</span></div><div><span>-Strong track record of working cross-functionally with Product and Engineering to build personalized, product-integrated marketing.</span></div><div><span>-Deep knowledge of email deliverability best practices, authentication protocols (SPF, DKIM, DMARC), and compliance (CAN-SPAM, GDPR).</span></div><div><span>-Experience managing customer journeys in tools like Braze, Iterable, </span><a href="http://Customer.io">Customer.io</a><span>, or similar.</span></div><div><span>-Data-savvy with strong command of segmentation, cohort analysis, experimentation, and SQL (or a willingness to get scrappy).</span></div><div><span>-Exceptional communicator and project manager with a bias for action.</span></div><div><span>-Passion for online privacy, consumer protection, and making the web safer for everyone.</span></div><div><span>-This role requires domestic and international travel. All standard travel expenses will be covered in accordance with the companys travel reimbursement policy.</span></div><div><br /></div><div><b>What We Offer: </b></div><div><span>Comprehensive health benefits - Medical, Vision, Dental </span></div><div><span>Flexible work schedule</span></div><div><span>100% work from home</span></div><div><span>Generous 401k matching up to 6%</span></div><div><span>20 days paid time off</span></div><div><span>15 sick days</span></div><div><span>12 company-paid holidays</span></div><div><span>Childcare expense reimbursement</span></div><div><span>Fitness and cell phone reimbursement</span></div><div><span>Birthday time off</span></div><div><br /></div>

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